Calling all heroes! It’s our turn to serve you! As a small thank you for your incredible courage and sacrifice, the businesses in Town Center invite all credentialed members of the military and public safety organizations to enjoy special discounts during our second annual “Hero Week”, November 4th – 11th. In addition to these week-long specials, select businesses are offering their deepest discounts and freebies on Veterans Day to honor all veterans and active duty military. We have created several opportunities for the community to give back too. Indulge in cocktails – for a cause! $1 from every draft beer purchase at California Pizza Kitchen will benefit local charity, Vigilant Watch, which supports members of our local, public safety organizations who have suffered a hardship based on injury, illness or catastrophic event. Write a letter of encouragement or thanks to a veteran, deployed troop or wounded warrior at Paper Source. Donate your unwanted Halloween candy at our Candy Give-Back Station. This candy will be placed in care packages and shipped to deployed troops. Read on to learn more about these special efforts to support those that support us, day-in and day-out.

Hero Week Specials extended to all credentialed members of the military and public safety organizations

  • Ruth’s Chris Steak House | 15% OFF dine-in food purchases
  • The Royal Chocolate | 15% OFF one (1) full price product
  • Confetti Caffe & Gelato | 10% OFF
  • Cold Stone Creamery | 10% OFF
  • Tupelo Honey | 10% OFF
  • Keagan’s Irish Pub | 10% OFF
  • Quirks | 10% OFF
  • Jimmy John’s | FREE Medium Drink with purchase of any sub
  • Monkee’s of Virginia Beach | 10% OFF
  • Eclectic Design Florist & Gifts | 15% OFF

Veterans Day Only Specials extended to veterans and active duty military on Monday, November 11**

  • The Royal Chocolate | 20% OFF total purchase of full priced products. Discount not to exceed $25.
  • California Pizza Kitchen | FREE Meal*
  • Gordon Biersch Brewery | FREE Entree* and enjoy their Veterans Day Tapping Party, with $0.25 from the purchase of every special Veterans IPA going to a local charity for veterans
  • Paper Source | 10% OFF. Discount also extended to military dependents. 
  • Cold Stone Creamery | BOGO any size Signature Creation
  • IT’SUGAR | 10% OFF
  • Quirks | BOGO Appetizer
  • McCormick & Schmick’s | FREE Meal on Sunday, November 10th (NOT EXTENDED ON VETERANS DAY)**
  • Keagan’s Irish Pub | FREE Burger and Fries with purchase of a beverage*
  • Monkee’s of Virginia Beach | Enter to win a $100 Gift Card. Follow their Instagram page for details.

Disclaimer: To redeem your discount, mention “Hero Week Special” or “Veterans Day Special” and show proper identification at the participating retailer. Offer may not be combined with any other promotion or discount. Discounts not valid on alcoholic beverage purchases.

*Contact restaurant directly for details.

**McCormick & Schmick’s offers their special on Sunday, November 10. Contact restaurant for more information. Advance reservations may be required.

Cocktails For A Cause supporting Vigilant Watch

Celebrate Hero Week with cocktails for a cause. California Pizza Kitchen is giving $1 from the sale of every draft beer purchased during Hero Week to Vigilant Watch. Vigilant Watch is a non-profit organization providing support to our local public safety officials, active duty or retired, and their immediate families, who have suffered a hardship based on injury, illness or catastrophic event. Grab a cold one and help support the “911” for our first responders.

Letter Station supporting Operation Gratitude

There is nothing like a card from the home front to let a soldier know that they are supported and their service is appreciated. Make a difference by writing a note of encouragement, a thank you or sending a simple “hello” to a deployed troop, wounded hero or veteran. Paper Source is hosting a free “Letter Station” during Hero Week where you can pop in and create your masterpiece. All supplies provided. The letters will be sent to Operation Gratitude where they will be placed in care packages and delivered to our service members. Visit Paper Source at 4536 Main Street during their normal hours of operation.
















Military Spouse Appreciation

Alongside our nation’s military members stand proud spouses who share their service and sacrifice. Town Center will be celebrating 1 (one) lucky “homefront hero” every day during Hero Week. A stunning floral arrangement from Eclectic Design Florist and Gifts, a box of gourmet chocolates from The Royal Chocolate and a gift certificate to Modern Salon will be delivered to their door steps. Know a deserving military spouse? Follow us on Instagram for the official contest announcement on November 4. We will select 1 (one) lucky winner at random, every day, from November 4-11, 2019.

Town Center of Virginia Beach is honored to serve those that serve us through our second annual Hero Week.