Calling all wedding crews! Plan your dream celebration in one day at Hampton Roads’ most unique wedding event. Town Center of Virginia Beach and Tidewater and Tulle will connect brides and grooms with the finest wedding professionals in the area. This event will feature products, venues, and services to help you with all facets of your wedding. From the engagement party, bridal/wedding shower, bachelor/ette party, to the big I-DO, this event will cover your every wedding need. The soon-to-be wed, newly married, and wedding guests are invited to LOVE IT UP and be a part of our THIRD ANNUAL TOWN CENTER WEDDING EVENT!

This unique interactive event will begin with registration at the Westin Hotel (4535 Commerce Street). Be one of the first 200 people to check in at registration on August 4th and receive an exclusive Town Center-loving swag bag filled with goodies! All attendees will receive a wedding passport that will guide you to the wedding stops and events throughout Town Center. Attendees will be encouraged to get their passport stamped because completed passports can be returned to registration so you can be entered to win swoon-worthy prizes!

This jam-packed modern wedding event is unlike any other in the region. With interactive social media and engaging new concepts, everything will take place in-store at participating Town Center businesses. It will allow you to see, touch, and experience their products and services first-hand while having a great afternoon out with your friends and family. You will enjoy amazing product demonstrations, tastings, mini-makeovers, styling sessions, wedding gift registration tips, venue tours, suit fittings, and so much more. Come say I Do with us as we help you to your happily ever after in style!

Get your free ticket here:


Be Inspired – More creative options and memorable inspiration than ever before.

Meet The Experts – The area’s finest wedding retail experts, ready to meet you, and provide you a taste of how they can make your special day amazing. From tastings to venue tours to live entertainment, Hampton Roads is full of wedding dream makers just for you!

Get Engaged – Stunning interactive store activity stations to help you celebrate your perfect day in a big way.

Snag Deals – Tons of swag and amazing day-only specials that can save you thousands of dollars.

Dress To Impress – Fabulous apparel retailers showcasing the season’s hottest fashions for your wedding guests and entire wedding party.



Where is registration? 

Registration is in the Monarch Ballroom at the Westin Hotel (4535 Commerce Street Virginia Beach, VA 23462). Registration will be open from 12:00 PM – 4:00 PM.

How does this unique event work?

This event is unlike any other wedding show in the region! As opposed to a traditional bridal show that takes place under one roof, we’ve created a modern wedding event with each component taking place in-store at over 20 different businesses – all within walking distance! Each business has opened their doors to newlyweds-to-be and their wedding crew so that you can touch, see, and experience their products and services first-hand.

What are my parking options at the event?

We recommend that you park in the Dick’s Sporting Goods or Westin Hotel garage, as registration begins at the Westin Hotel (4535 Commerce Street) and it would be most convenient. However, Town Center of Virginia Beach has over 4,000 FREE PARKING spots in 6 covered garages. You’re welcome to park in any garage that is most convenient to you! Be mindful of floors with 2 hours parking limitations.

How do I enter to win prizes? 

Simple. Visit 15 or more participating “Love It Up” businesses. Each business will stamp your map providing proof that you’ve visited their business. Return your map to the Registration Desk with 15 or more stamps and we’ll provide you with a raffle ticket to be entered to win a prize. Must return by 4:30 PM!

Is there a Rain Date? 

No! This event is rain or shine. The activities will take place in store at participating retailers so it will be a short walk to the next venue. Bring your own sunshine (smile), an umbrella, and your HUNTER boots. 🙂