Merriment on Main – The Beaufort Bonnet Company Signature Store, an upscale baby and children’s apparel store, opened their doors in Virginia Beach Town Center on July 14th.  The store will feature clothing, shoes, socks, bows, and gifts for sizes newborn to 12.

Founded in 2012 and headquartered in Lexington, Kentucky, The Beaufort Bonnet Company sells its classic clothing line in retail stores nationwide. The company name was derived from a bonnet design that originated in Beaufort, South Carolina many generations ago.  This bonnet is one of their featured items throughout each season.

Merriment on Main is locally owned and operated.  Their team is excited to welcome new friends to visit their store and enjoy the beautiful items on display.

A Grand Opening Celebration is scheduled for Wednesday, July 22nd.

Hours of Operation: Monday – Saturday from 10 AM – 7 PM, and Sunday from 12 PM – 6 PM
Address: 4546 Main Street, Virginia Beach, VA 23462
Phone Number: (757) 524-4350


Check out Merriment on Main at

Follow Merriment on Main on Facebook

Follow Merriment on Main on Instagram