As you’re driving down “The Boulevard”, 264, or even crossing the Lesner Bridge, you may notice the occasional color change of the lights on 4525 Main Street (or the “Clark Nexsen building”) in Town Center of Virginia Beach. From pink – to teal – to orange – to red – there is meaning behind these light displays. Since installed, Town Center has used the lights to bring attention to good causes and celebrate holidays and special events. The building usually illuminates a bright blue light. It shines pink for Breast Cancer Awareness month, red, white and blue for Memorial Day, Fourth of July and Veteran’s Day, orange for Halloween, and red and green for the holiday season. The building even goes “green” by turning off the lights in honor of Earth Hour every year.

Clark Nexsen Building: Green and Red Lighting

Take a look at the supporting cause and holidays behind each color you’ll see in 2019;

February 1, National Go Red For Women Day – Red in support of the American Heart Association

February 14, Valentine’s Day – Pink

March 17, St. Patrick’s Day – Green

April 21, Easter – Purple

May 1 – 8, Mental Health Awareness Week – Green in support of NAMI

May 12, Mother’s Day – Pink and Purple

May 13-18, National Police Week – Blue

May 27, Memorial Day – Red and Blue

June 16, Father’s Day – Green and Blue

July 4, Independence Day – Red and Blue

September 1-7, Suicide Prevention Week – Purple

September 8-14, Safe Sleep Awareness Week – Pink and Blue in support of Sleep Tight Hampton Roads

October 1,  Against Gun Violence – Orange

October 2 –  October 30, Breast Cancer Awareness Month – Pink

October 31, Halloween – Orange

November 7, Alzheimer’s Awareness – Teal

November 11, Veterans Day – Red and Blue

November 22, Thanksgiving – Orange and Yellow

December 01 – December 30, Holiday Season – Red and Green

December 31, New Year’s Eve – Purple

Clark Nexsen Building: Blue Lighting

In addition to the light display, you’ll find several businesses in Town Center that honor some of these special causes by giving a portion of their sales to the correlating non-profit or offering discounts to customers that display support. Here’s a peek at what you’ll find on February 1 – “National Go Red For Women” day.

Keagan’s Irish Pub: Wear red & mention “Go Red For Women” to receive 20% off food purchases

The Royal Chocolate: Wear red & mention “Go Red For Women” to receive 20% off a single (regular priced) item. PS, Hot Deal Alert: Gourmet Chocolate Apples are on sale for $2 off, limit 4, on 02/01 only

Monkee’s of Virginia Beach: 10% of sales will be donated to the American Heart Association & free red earrings with any $25+ purchase all weekend

Yard House: Wear red & mention “Go Red For Women” to receive a free $10 gift card (gift card valid on future purchase, expires 03/31)